Promo/E-Pub: Final Final Product

Promo/E-Pub: Final Product & Critique

After my final critique, I am choosing to make some changes to make my design more coherent.  First, I want to try to add some interactivity to the cover, though I was rather reluctant to do so.  For the opening & contents spread I want to make the description more of a slide show than choice and add perhaps a note from the editor to provide more context to the words toggling through.  On the same spread, I plan on making the article titles more easily read and the interactivity more clear.  The news spread could use a face lift or something, or just more clarity...just not a fan of the spread.  I'm pretty satisfied with the impact spread for Coachella though plan on making it more apparent that it continues onto the next page.  And finally, the article spread needs a text deduction and more interactivity.

Promo/E-Pub: Tweaking & Finalizing Layouts

Promo/E-Pub: Continuing Layouts & Beginning Interactivity

Most spreads have made it to the tweaking stage now, except the contents page, which I'm still formulating ideas for.  I began working on the interactivity of this e-magazine, most basically with page navigation, which is denoted with orange chevron-esque shapes.  Continuing on that, I plan to have all interactive links, etc. in orange.  I have also tied this theme in on the News page, so that when an orange title is clicked on it will turn teal & the report will appear on the opposite page.  As well, I created an introduction to the issue opposite the contents page.  This scrolls through seven words describing the content of the magazine.  Words included intelligent, hip, and tech-savvy.

Promo/E-Pub Furthering Layouts & Content

This past week I've been working extensively on layouts & relating content to the requirements of the assignment.  Above is my cover, news page, and Coachella feature impact spread.

Promo/E-Publication Research & Beginning Sketches

Final: New Museum/Arkitekt Magazine

The finished product is finally here!  A few changes were made over the weekend.  On the cover I attempted to fix readability of the masthead, most importantly, and also made minor adjustments to the placement of the image.  

In the table of contents, the textured purple strip was given more of an angle to break the stark rectangularity of the entire layout.  Also, I increased the hierarchy for the feature on the New Museum by using larger and bolder text and size variation.  

Not much changed on the impact spread--just taking the texture out of the strip (too distracting and not enough connect) and adding a drop cap to visually initiate the article.

Lastly, on the info spread I reformatted the text (still not completely satisfied with it--a little plain in my opinion--but it is able to mirror the displacement of the New Museum's architecture.  I also moved and reformatted the quote (& the strip), using the strip to highlight the quote.